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FWSSP

Features

Bidder Code fwssp Prebid.org Member no
Prebid.js Adapter no Prebid Server Adapter yes
Media Types display, video Multi Format Support check with bidder
TCF-EU Support yes IAB GVL ID 285
GPP Support some (check with bidder) DSA Support check with bidder
USP/CCPA Support yes COPPA Support yes
Supply Chain Support yes Demand Chain Support check with bidder
Safeframes OK check with bidder Supports Deals check with bidder
Floors Module Support check with bidder First Party Data Support check with bidder
Endpoint Compression check with bidder ORTB Blocking Support partial
User IDs none Privacy Sandbox check with bidder
Prebid Server App Support check with bidder

Bid Params

Name Scope Description Example Type
custom_site_section_id required custom Site Section tag or numeric Site Section ID “ss_12345” string
network_id required Network ID “12345” string
profile_id required The value should contain a profile name. and NOT a numeric profile ID. This can either include the network ID prefix or with the profile name alone “prof_12345” string

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_fwssp hb_bidder_fwssp hb_adid_fwssp
hb_size_fwssp hb_source_fwssp hb_format_fwssp
hb_cache_host_fwssp hb_cache_id_fwssp hb_uuid_fwssp
hb_cache_path_fwssp hb_deal_fwssp

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